Latest Insights

Becoming Your Members’ Primary Financial Relationship

By Adrianna Adufutse, Director, Consultant Partnerships This article previously appeared in CU Insight It is every credit union’s goal to become the primary financial relationship for its members...

Credit Unions: It’s Time to Rethink Everything

As we enter the post-pandemic world, where traditional product-centric economic levers are under pressure, now is the time for credit unions to really rethink their business model – to one… The...

$1 Million for the Kids – Join CO-OP at the 16th Annual CU4Kids Wine Auction

By Todd Clark, CO-OP President/CEO One of my favorite aspects of working in the credit union industry is the unparalleled commitment to giving back to our communities. Perhaps nothing embodies…...

Three Payments Strategies to Help You Thrive in the Post-Pandemic World

As a member of the CO-OP SmartGrowth Team, I’m constantly asked by our credit union clients what the future of credit and debit spending will look like after the pandemic is… The original article...

How to Stop Rising Fraud Without Frustrating Your Members

By Nicole Reyes, Manager, Fraud Prevention As fraudsters continue to evolve and adapt to changing consumer behavior, having a multi-layered strategy is more important than ever. It’s not just...

Payments Year in Review

Use Responsibly: Imbibing Big Data Calls for Sober Human Judgment

Can Big Data be too much of a good thing? Professional data scientists themselves have been among the first to raise concerns about ethical data use. For instance, relying solely… The original...

Rising from a Gut Punch: Reclaiming the Top Spot for Credit Unions in Consumer Satisfaction

By Todd Clark, President & CEO On the heels of Thanksgiving, CUToday.info’s Frank Diekmann reported on a concerning trend. For the second year in a row, credit unions have been… The original...

People, Preparation, Partnership: 3 Ways to Bolster Your Contact Center Strategy in 2021

Credit union contact centers have had quite the year. As the front line for fielding and responding to member inquiries, contact centers play an outsized role in the member experience.… The...

Payments Trends to Watch for Ahead of an Unusual Holiday Shopping Season

If there’s been one constant in 2020, it is uncertainty. From an unprecedented worldwide pandemic to a crushing economic downturn and contentious presidential election, this year has thrown more...

Activating Payments Data is the Key to Unlocking Deeper Member Relationships

“If payments are the path to growth; data is your roadmap,” Nish Modi (CO-OP SVP, Group Owner, Integrate Products) told credit union professionals at our recent THINK Virtual Power Lunch,… The...

Crisis Presents Major Opportunity for Credit Unions to Think Differently

By Nicholas Calcanes, CO-OP Chief Operating Officer This article originally appeared in THINK Review   The unprecedented COVID-19 crisis is in the process of transforming the financial services...

In Turbulent Times Like These, Credit Provides the Financial Support Members Need

By Beth Phillips, Director, Strategic Growth This article previously appeared on CUInsight.com   It’s hard to believe that we’re almost eight months into the COVID-19 pandemic. The last several...

3 Cybersecurity Threats to Watch for Ahead of the Election and Holiday Season

October is National Cybersecurity Awareness Month and a perfect opportunity to ensure your credit union is buttoned up against the latest fraud and cybersecurity threats. Particularly as we...