Co-op Donates Tourney Benefits, Reactivates #shadesupFOREkids to Help Medical, Financial Well-Being
RANCHO CUCAMONGA, California – Co-op Solutions announced that the company and its credit union partners raised nearly $30,000 for charity by donating the proceeds from its 2022 Presidents Cup Golf Tournament sponsorship and reactivating its #shadesupFOREkids social media initiative.
A total of $16,100 was raised for Credit Unions for Kids, the industry’s charitable arm in support of Children’s Miracle Network Hospitals. An additional $13,500 was raised for Financial Well-Being for All, the National Credit Union Foundation’s financial wellness campaign.
“The Presidents Cup is a truly world-class professional golf event, in which all proceeds go to charity,” said Samantha Paxson, Chief Experience Officer for Co-op. “In that spirit we were proud to host our credit union colleagues, who joined us in stepping up to help sick children receive the hospital care they need regardless of ability to pay. In addition to CMN Hospitals, the work of NCUF was also supported, so that together we raised funds for both medical and financial wellness, two keys to uplifting communities and living the credit union mission of People Helping People.”
The Presidents Cup took place September 21-25 at the Quail Hollow Club in Charlotte, North Carolina. Co-op offered tickets to its industry partners, clients and friends for a day on the course, with a recommended donation of the face value – or a portion – of each ticket. Before the event, Co-op ran #shadesupFOREkids, which encourages everyone in the movement to take selfies on-board their airline flights with the window shade up. Co-op made a $10 donation for every selfie posted with the hashtag.
“The credit union industry is integral to our ability to provide 32 million treatments each year through 170 member hospitals in the United States and Canada,” said Nick Coleman, Director, National Strategic Partners, for CMN Hospitals. “The donation by Co-op and contributions by its partners is a tremendous boost and it is with deep appreciation that we thank the entire Co-op team.”
Though the event has concluded, the donation page remains open here.
“International Credit Union Day is now right around the corner, on October 20,” said Todd Clark, President/CEO of Co-op. “The upcoming holiday season will present financial hardships and other challenges for many people that credit unions are uniquely well positioned to address. We encourage everyone in the credit union movement to help make International Credit Union Day 2022 a truly special one by renewing their commitment to charitable giving this Fall.”